Clem Schmid is Commercial Executive Vice President for Loop Global working closely with Loop’s partners (Brand Manufacturer, Retailers, QSR partners) to drive Loop expansion strategy and its in-market execution. She joined Loop in 2018 and has been working with approx. 200 partners since the very early stage of the project. Prior to joining Loop Clem worked 15+ years in multinational companies across FMCG, Durables and B2B: P&G, Gillette and 3M – holding several positions in marketing, global business development, innovations and sustainability. Clem holds a Master’s degree in Marketing from ESSEC Business school as well as an MBA from the Universities of Warwick (UK), Mannheim (GE) and ESSEC (FR). She is French, married to a German engineer and they share 3 beautiful girls aged 8, 6 and 3.
Day 1: Jun 7, 2021
PANEL DISCUSSION: REIMAGINING PACKAGING
Change Your View on Packaging to Address Consumer Expectations
Packaging is essential for preserving food quality, minimizing food waste and reducing preservatives used in food. But COVID-19 has definitely raised alarm to the quantity used and its effect on the environment. Review your company’s packaging materials and processes in light of changing consumer value equations. Dialogue with thought leaders researching new, innovative ways to ensure food safety and share tips with senior management to:
- Improve quality/safety of your products while saving money
- Better understand the demographics of today’s consumers that are willing to pay extra to help save the planet
- Use technological advancements to minimize packaging waste
Harness the impact of new packaging technology to improve consumer perception of your brands’ food safety and value.
Day 2: Jun 8, 2021